Emanuel v. The Los Angeles Lakers, Inc., No. cv-12-9936-GW(SHx), 2013 WL 1719035 (C.D. Cal. April 18, 2013) According to the Complaint, Plaintiff attended a Lakers basketball game at which time he saw the following statement to fans in the arena: "TEXT your message to 525377." Plaintiff sent a text message stating "I love you Facey. Happy Date night"-- to the Lakers "for the sole purpose of having Defendant put a personal message on the scoreboard. He then received a response text stating "Thnx! Txt as many times as u like. Not all msgs go on screen. Txt ALERTS for Lakers News alerts. Msg & ...
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